If you have been looking at your old exterior signage and thinking about giving it a facelift, channel letters could be the perfect replacement for your damaged or dated building signs.
Channel letters offer quality and modern appeal that helps you stand out day and night! They can accommodate any design and colour scheme to align with your logo and branded elements. Add illumination to keep your building visible – even when the sun goes down at 5 p.m.!
What Are Channel Letters
Channel letters are 3-D letters with an aluminum or stainless-steel frame and a durable vinyl face. They can accommodate any font, shape, colour, and size, making them an incredibly flexible option. Due to their flexibility, channel letters allow you to portray your originality and stand out in a crowd. In addition, they are easy and inexpensive to maintain, making them an excellent investment in your business.
Types of Channel Letters
Channel letters are fully customizable based on your unique preferences. Choose non-illuminated channel letters that capture your branding or add lighting elements to make your signage pop.
Install your channel letters directly on your building, on a raceway, or on a back panel in your desired colour. If you can dream up a design, it is likely possible to achieve with channel letters!
Types of Lighting Effects in Illuminated Channel Letters
Illuminated channel letters can accommodate front lighting, reverse lighting, side lighting, or any combination that achieves your desired look.
Front-lit channel letters have a translucent facing that allows light to shine through. As a result, the colour and transparency of your letters will impact the hue and brightness of your signage.
Reverse channel letters utilize backlighting to create a ring of light (a halo) around your channel letters. The channel letters themselves are not illuminated with this style, but they will still stand out more at night than non-illuminated channel or dimensional letters.
Front- and back-lit channel letters are illuminated from both faces and the edges. This hybrid style offers contrast to create a unique and striking visual impact.
Benefits of Switching to Illuminated Channel Letters
If you have outdated illuminated signage with fluorescent bulbs or you would like to increase the appearance and capabilities of your signs, upgrading to LED channel letters is an investment that will save you time and money in the long run.
Many older signs use fluorescent lights that flicker, burn out quickly, and run up your electricity bill. Replacing older bulbs with an LED lighting solution provides you with a long-lasting and energy-efficient option for your illuminated signage.
LED lights also give you more options than older bulbs because you can set timers, change the colours, and incorporate engaging light movements that grab your customers' attention. They also do not require replacement as often, so you will no longer have to climb a ladder in a snowstorm to replace the bulbs that are on their way out.
Upgrading your existing signage to channel letters is an investment in your business that gives you great bang for your buck. Make the switch and enjoy the flexibility, convenience, and cost savings of channel letters!
Choose Grand River Sign Design for All Your Signage Needs
At Grand River Sign Design, we have installed new illuminated channel letters for hundreds of happy customers in the Kitchener-Waterloo region. We also routinely work with businesses to refresh their existing signage. If you are ready to give your building signage an upgrade, book your consultation by calling us at (519) 740-7272 or stop by our showroom at 25 Struck Court Unit 5 in Cambridge, Ontario. We have physical distancing measures in place to keep our clients and our team safe.
