(519) 740-7272

Unit 5, 25 Struck Court Cambridge, ON N1R 8L2

Proudly serving Cambridge, Kitchener, Waterloo and surrounding areas.

Spring will be here before we know it and now is the perfect time to add some new life to your storefront or office building. If your current graphics and signage are looking a bit tired after a long winter, or you want to change things up to reflect a new season, fresh window graphics and outdoor signage can really spruce up your space!

At the beginning of 2020, businesses, schools, and workplaces had to quickly adapt their practices and display signage to help keep everyone safe. Now that we are one year into the COVID-19 pandemic, that same signage is starting to show its age. While it is easy to forget about tattered banners or posters, faded outdoor signage, and dirty floor decals because you walk by them every day, your customers and guests notice. It can also be tempting to remove tired signage without replacing it, but this can be harmful to your business too. With a new year upon us and no sign of the pandemic slowing down anytime soon, now is the perfect time to refresh and replace the signage in your business or office space!

As the days get shorter and it is dark before commuters even hop in their cars to head home, it is important to make sure your business stands out at night (which is apparently at 4:00 p.m. right now). Illuminated channel letters or backlit signage can keep you visible and top of mind all day so you don’t miss out on opportunities to bring customers into your shop or office. 

We have all seen whiteboards and chalkboards in corporate offices, small businesses, and schools, but most of us have never considered if there is a better way to incorporate these typically unsightly necessities into the rooms where we need them.

Many businesses are starting to ditch their old, dirty whiteboards in favour of a more modern and sustainable option – the glass whiteboard!

With more and more people window shopping these days, effective window signage is a fantastic way to get customers through your door. Many businesses spend thousands on advertising but forget that they have prime marketing real estate right in front of them – their windows and doors! The windows and doors of your storefront or office building are a blank slate just waiting to be utilized to their full potential. The options, and the benefits, are unlimited. Here is why window graphics should be part of your advertising strategy in 2020.

Like most businesses, you probably spent hours deciding on the look and feel of your logo, website, and printed marketing materials. You wanted your brand strategy to reflect what product or services you offer and ultimately inspire customers to visit your store or office to make a purchase. You carefully crafted all the items that get people in the door, but how do they feel when they actually get there? Does your building’s aesthetic match their expectations and your other marketing items? If it doesn’t, your exterior and interior building signage could be harming your overall brand strategy.

If you’re sweating over signage, and not just because we’re in the peak heat waves of July, you don’t need to! Perhaps you are struggling with deciding on the aesthetic of your new or existing business, or you have some ideas in mind and you just don’t know how to make them all come to life. That’s why we’re here! We love helping businesses update their interior and exterior signage and we are happy to help you every step of the way. So instead of stressing, grab a cold one and rest assured that we’ve got your building covered.

Advertising your business typically takes a lot of time and money and it can be tough to stand out in the ever-growing crowd. What if we told you there was a way you could advertise 24/7 with no on-going effort and only a small one-time investment? If you’re thinking this sounds way too good to be true, think again. All you need to turn this advertising dream into a reality are some vehicle graphics! They work hard so you don’t have to and they’ll pay for themselves many times over. 

With businesses starting to re-open in Canada and things looking a little different than they did pre-pandemic, you may be thinking of changing up your company’s location. Maybe you have a new-found need for a bigger space or you have decided to move your operations to a different part of town. Regardless of what kind of move you may be making, one thing has not changed: location – and effective signage – is everything.

With COVID-19 being the hot topic of 2020 and everyone staying home except to buy essentials goods, it’s a tough time for most businesses. Whether you’re fully operational, doing curbside pickup only, or you’ve moved your sales or services online, business operations are looking much different than usual for everyone. No matter how your operations have changed, signage is more important than ever.

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sign shop located close to 401 cambridge

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(519) 740-7272

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Unit 5, 25 Struck Court
Cambridge, ON

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